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marketing

Give your site a makeover

By JP Robinson | April 22, 2020

Inside this post:
-Why you should change your website’s look
-Resources for web design and Go Daddy’s website tips for Wordpress

Posted in Uncategorized and tagged as For Writers, Freelancers, marketing, website design, writing aids. Leave a comment

WT#10: Expand your reach (Series post 3/4)

By JP Robinson | February 12, 2020

Short version: invest time and effort into creating a solid plot and producing a quality product. That is still the best kind of advertising.

Posted in Uncategorized and tagged as authors, entrepreneurs, For Writers, marketing, retail, writers. 1 Comment

Writer Wednesday #5: Supercharge 2020!

By JP Robinson | January 8, 2020

I recommend that authors divide their year into quarters, with a specific marketing focus for each quarter.Use my diagram below to get you started.

Posted in Uncategorized and tagged as Book marketing, For Writers, marketing, marketing plan, writers, writers life, writing community. 1 Comment

I’m in the news!

By JP Robinson | November 4, 2019

It isn’t every day I wake up and there’s a full-color picture of me in the newspaper! But that’s pretty much what happened yesterday.

Posted in Book Related News and tagged as author event, author interview, authors blog, blogging, marketing, media, milestone, news, writing events. 2 Comments

Guest post for authors: COLLABORATIVE MARKETING—THE FUTURE FOR AUTHORS

By JP Robinson | September 2, 2019

Co-marketing must become a major tool in the writer’s toolkit in order to more effectively convince readers to purchase a book.

Posted in Uncategorized and tagged as collaborative marketing, For Writers, marketing, writing, writing tips. 2 Comments
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Credentials

  • Master’s of Education (2023)
  • B.A. English & B.A. French
  • Certified K-12 Teacher (History & French)
  • Contributor, Focus on the Family
  • President, Lancaster Christian Writers Assn (2020-2022)
  • Member, American Christian Fiction Writers Association
  • 10 years B2B & event marketing

Publications

  • Focus on the Family: Parenting Alone: Hope for Solo Moms Raising Boys
  • Focus on the Family: Protecting Our Sons: Navigating a Radical Feminist culture  (2024)
  • Thesis: How to Not Kill a Mockingbird: Change Black Representation in the ELA Canon (Dec. 2023)
  • The Missionary’s Apprentice (Focus on the Family, Clubhouse 2023)
  • The Inventor’s Secret (Focus on the Family Clubhouse, 2022) 
  • Peace on Earth in the Parking Lot (Guideposts, 2021)
  • The Power of God’s Silence (David C. Cook, Power for Living Magazine, 2020)
  • Spiritual Sight in 2020 (David C. Cook, Power for Living magazine, 2020)
  • Define your Brand’s personality (A3, 2020)
  • Supercharge your reach Pt 1/3 (A3, 2020)
  • Supercharge your reach Pt 2/3  (A3, 2020)
  • Supercharge your reach Pt. 3/3 (A3, 2020)
  • Living Witnesses (Bible Advocate, 2019)
  • Empowered Witnesses (Bible Advocate, 2019)
  • Collaborative Marketing (A3, 2019)
  • Build a Brand Identity (A3, 2019) 
  • Build a Brand Personality (A3, 2019)

Recent Speaking Engagements

  • 540 Writers Club (2024)
  • Kentucky Christian Writers Conference (2020, 2021, 2023)
  • LCWC (2021, 2022)
  • Messiah University (2022)
  • Keynote, Blue Ridge MCWC (2022)
  • Blue Ridge Mountain Christian Writers Conference (2021)
  • ACFW Texas (2021)
  • ACFWVA (2021)
  • Mid-Southwest Christian Writers Conference (2021)
  • LancoExpo Community Event (2019)
  • ACFW VA: Create 3D Characters (Virginia, 2019, 2021)
  • GPCWC: Turn Your Writing into A Business (Philadelphia, 2019)
  • GPCWC: Resurrect the Past (Philadelphia, 2019)
  • CCWC Workshop: Resurrect  the Past (Colorado, 2019)
  • CCWC Workshop: Create 3D Characters (Colorado, 2019)
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