January is a time of planning, making resolutions, and thinking about taxes (sigh!). But January is also the time to hammer out the next step in your writing career.

I recommend that authors divide their year into quarters, with a specific marketing focus for each quarter. You actually want to set up five quarters though, not four. I know that sounds strange but here’s what I mean.

Plan for the next five quarters, which will take you into the beginning of 2021. This way, the transition after the holidays will be easier to make and your writing career won’t miss a beat.

Keep this in mind:

1. Develop a focus area
2. What part of that focus area will you work on each quarter?
3. How will you do it?

Use my diagram below to get you started.

Make 2020 your best year yet!