I recommend that authors divide their year into quarters, with a specific marketing focus for each quarter.Use my diagram below to get you started.
Educational posts, continuing education updates and other material curated to help writers shine.
Pretend you’re a reviewer who has just read your book and is writing a blog post about it.
Instead of thinking why someone wouldn’t want to endorse, promote, or provide info for your book, focus on what your book offers them.
It’s easy to make the hero/heroine of our novel as perfect, almost perfect, or simply too good to be true. But the fact is, readers like the “good guy” to be flawed. Not only will this make your character more relatable, it will also make him/her more likeable. Find a way to tarnish your character […]
Don’t be afraid to trust your talent.